Without a marketing strategy, your brilliant digital investment could be seen by your friends and family…and no one else. Outlining your strategy for launching and marketing your project can shape the design and development. Who do you want to see your project? How will they find it?
It’s amazing how much copy can be involved in an app, a website, an email campaign, or a social media strategy. The copy sets the tone and character of your brand while dialing into what your audience is interested in. If writing isn’t your strength, I can help.
A digital marketing strategy starts by getting very interested in your target customer. Where do they hang out online? Who do they respect and admire? What do they value? What do they fear? Who are you competing with?
These are the questions will pour over as we create a strategy to connect with them and help you with the content.