If your digital marketing could generate more successful prospects… how would your business change?
Did you know that over 70% of visitors who leave your website will never return? In most cases, this means that 95%-98% of your marketing efforts are being wasted…not to mention the fact that you’re probably losing more money on customer acquisition costs than you need to.
You must find your customers where they are both virtually and psychologically, not where you want them to be. And don’t expect them to find you. Successful marketing is about building a successful system and a sequence around it.
Everything is a test. EVERYTHING.
I help entrepreneurs (like you) + their companies craft elegant digital experiences and online marketing strategies that generate more leads for their business.
Your marketing begins with understanding the needs and wants of your customer. It doesn’t begin with advertising, social media, putting up a website, etc. It begins with understanding your customer.
If you assume that everything is a test, you watch what you do to see if it’s working. You have the expectation that many things won’t work. But then you learn the things that do work and use them over and over again to become profitable.
We let your customers tell us what works. We design the strategy, organize your information and build the optimal digital experience for your audience.
Let’s Look At Some Examples…
These two examples show the starting point and how we redesigned their website design, copy and call to action to generate an increase in conversions of over 30% in the first week for both.
Even if you decide not to hire me, I want you to take this advice to heart. It will absolutely increase the profits of your business if you do.
There are only 2 steps. Ready?
1. If you want to build a website and have it make you money, all you have to do is research, hand-copy, and study the greatest sales letters, print ads and web designs of all time.
For 2,150 days (about 7 years).
2. Then, you take what you’ve learned from copying, implement it into your own marketing and test it. Again. And again.
For even the smallest things (like button labels and email subject lines).
It’s not hard, but it takes time and dedication. So, you can certainly do it yourself…or you can take a shortcut and have me help you.
Understand your customer better than they understand THEMSELVES.
If you have the wrong ideas about marketing, or the wrong expectations, you are very likely to make serious mistakes.
This is about diving deep into the desires, fears and fantasies of your prospective customer. When you understand them better than they understand themselves, you’ll be able to develop deep relationships with them and offer them many products.
The success of your marketing is in proportion to the perceived value that you create.
It’s not enough to have a product, build a site or app, print some business cards and say, “come and buy my product.” What customers want to make a decision to buy from you is massive value.
You need to translate the value of what you’re offering into your digital marketing. You need to connect the dots to show your prospective customer exactly how you’ll solve their
problem…and do it in an organized, professional way that showcases your integrity and authority as the one who can provide the value they seek.
Meet Chelsea and Tech Diva Media
To me, creating a digital experience that is engaging to your audience (and prospective customers) is both an art and a science.
It’s a process of streamlining and optimizing components to communicate trust and authority while also showcasing the value you provide.
I only ask that you give me the space to experiment and adapt as we learn from your audience. While I’ll do my best to create an awesome project from the start, it’s the dedication to testing and iterating that drives success.
Since 2002, I have generated millions of dollars for over 250 businesses and now work with celebrated marketers like Eben Pagan.
Click here to listen to my podcast interview on The Truth About Marketing with Kevin Rogers. We cover a ton including:
– My work process for building websites that sell millions
– Favorite books and blogs
– The most valuable real estate on every website
– How I combined an art degree with her love of data
– Common website mistakes that every business needs to avoid
– Why certain contestants always get slaughtered on Shark Tank
… and much more.
What’s the one thing I’ve done that’s produced the most surprising result?
My answer is a surprise two-parter. I also explain how my strategy keeps getting new clients, why everybody is secretly a voyeur, and how marketers should use this to their advantage.
Check out my answer at 24:15.
Download my case studies PDF to see more examples of projects and results
“Chelsea, you are some kind of marketing genius and have I mentioned I love working with you lately!”
– Brad Mueller, CEO, Attention Presenting in Sydney, Australia
Though we quickly reached low 7-figure sales with a small staff, I began to run out of entrepreneurial steam. Projects got started, then sidetracked. My focus–and sales–stalled for about 2 years. Yet in a mere 3 sessions with Chelsea, clarity returned and we developed a plan. This was SO needed! We are growing steadily, with enthusiasm. Sales are up, stress is down! As a bonus I feel I’ve gained a friend.”
– Adams Hudson, CEO, Hudson Ink from Montgomery, AL
“Chelsea worked with me from start to finish with patience and always seemed to know what to do next.”
– Molly Murrill, owner of villa rental business from St. John, US Virgin Islands
“I appreciate how I can come to you and blurt out a bunch of ideas, we mastermind a solution and then you can take that and turn it into something virtual that leads to a new way for me to reach new clients.”
– Carla Johnson, sales trainer and business strategist, San Francisco, CA